Shofyoh, an artisanal seafood stand at Toyosu Market (which replaced Tsukiji), stands out as an unforgettable foodie haunt that offers both deliciousness and Instagrammable appeal. Its well-worn building houses both fresh catch of the day as well as spectacular sushi that would draw thousands to an iconic restaurant.
Director Mark Romanek set an impressive standard in music videos with this piece, setting Trent Reznor in an incredible David Lynch-inspired steampunk S&M dungeon and allowing things to unfold progressively bizarre. It’s both mesmerising and oddball all at the same time – perfect!